Merriam Webster defines a gala as a "public party or celebration". Heather defines the Chamber's gala as "an amazing party that celebrates our community".
I define the Chamber's gala as, "What am I forgetting?"
I would love to hear your definition of our Awards Gala! Buy some tickets and then you can comment on here. Let us know what you think!
I’m still stuck on the theme of engaging employees. I think it’s because I love my job and I feel uber engaged in my work. I have the ability to be creative on a daily basis, which feeds my soul. I know a lot of younger people who aren’t having the same work experience, particularly in an area like ours where the economy is slow to recover and the “loveable” jobs aren’t available by the handfuls.
Younger people…like Millennials…are also finding themselves bored in jobs much faster than the older generation. Or maybe it’s just that the older generation didn’t complain about being bored, or walking uphill in the snow both ways to get to school every day. Whatever the reason, employers may be finding that younger employees need to feel challenged in their daily work to remain engaged. Once they’ve mastered a task, they’re ready to move on to something else. This can create quite a problem when their job is to perform routine tasks. How do you keep someone whose whole life has been a constant daily influx of digital information since birth? Their very nature is to take in information and adapt. Millennials are ALWAYS looking for the next task, the next project, or the next “thing” to learn, when older generations may be thinking, “You’ve been doing that for like five minutes compared to my fifteen years of experience, what is wrong with you?”
This VERY EXCELLENT video from Inside Quest shows Simon Sinek (famous TED Talks guy) explaining the Millennial better than I can:
Sometimes, I get the opportunity to read some great work-related magazines here in Chamberland. One came across my desk today, called Incentive. It had promise: the cover art was engaging, and the headlines screamed, “25 Most Influential People In The Incentive Industry” in a really cool, colorful font. I’m a sucker for a cool, colorful font. Times New Roman…puh-leez. That is so yesterday.
Anyway, I open it up and on page six (that’s right, page 6! That’s like, the beginning) there’s an article about big changes hurting employee engagement and retention.
This is a shoutout to all my retail peeps out there in Chamberland: shopping season is upon us! Can you believe it’s almost time for the Big Day? I’m curious to know what the busiest Christmas shopping day is for small businesses as we near the grand event. Is it Black Friday? Cyber Monday? How does small business see returns on holiday shopping? Inquiring minds want to know.
Maybe you aren’t seeing the shoppers you would like to see browsing your goods on the shelves. Perhaps you would welcome the occasional scuffle with a shoplifter as the crowd in your store cheers for your bravery in thwarting the villain. I don’t know because I’m not you. But one thing I do know is that small businesses rarely turn away business. How do you attract local shoppers, particularly in rural areas?
How’s your website look? Like a refugee from the early nineties? To draw customers in the digital age, you gotta have a good we presence. Target customers who are already loyal to your brand or service and encourage them to spread the word. And hey, a little incentive never hurt #youknowhatimsayin? Empower your brand ambassadors with the tools they need to help target like-minded shoppers and draw them to your site, and therefore, into your store or virtual realm. I don’t know about you, but I’m twice as likely to shop locally if a friend or family member says, “Hey, you’re paying too much for that wildebeest grooming kit. The shop on Main sells them cheaper and they’re higher quality.” CHA-CHING. SOLD: one wildebeest grooming kit.
Now, for your viewing pleasure...this month's Chamberisms shenanigans: Dress Code.
Ho, ho, ho Chamber Fans! I don't know what the weather is like in your neck of the woods, but it's snowing all over my parade here in Klamath County. It brings to mind that the holiday season isn't fast approaching, it is downright on top of us. In drifts.
I struggle every year with buying gifts for my family. How much should I spend? When the kids are grown, do you just send them money? Is it ever okay to give zombie themed presents at Christmas time? How long do you keep a kitten in a gift box with airholes before they need a litter box?
On top of worrying about gifting, I'm juggling some pretty amazing job requirements here in Chamberland, like this little thing called the Annual Awards Gala. And I got to thinking, "I bet I can help Chamber fans with their gifting. I know what they can give their loved ones! Time!"
What you may not know is that we are currently accepting nominations for local businesses, organizations, or individuals that fit the criteria for our awards categories. Today, let's discuss this one:
Best Place to Work: Presented to an organization that, through its innovation and dedication, provides employees with an outstanding positive, healthy and productive workplace. Two categories: business with 15 or less employees and business with 16 or more employees.
As promised, here is your monthly installment of Chamberisms! See what shenanigans Chrystal and Heather are up to at the Chamber...
There are a billion reasons why businesses should join the Chamber. Or at least 529 that I could think of off the top of my head. But one of the most compelling reasons has to do with ears. Or more specifically, hearing.
You might be thinking, "Gosh, Chrystal, this is really out there. How can HEARING help businesses who join the Chamber? You are so nutty!"
But hear me out (see what I did there?). I could get all semantic-y on you and talk about how business who listen to their customers are typically more successful than those who ignore them (true). I could also talk about having your ear to the ground on current trends in marketing and how that can help your business (true). But what I'm specifically referring to in Reason #472 is how your customers receive your advertising. And nothing is more effective than having them hear your message. Check it out: